Subterms
Living Divani returned to Salone del Mobile.Milano 2025 with an 800 square meter stand curated by Piero Lissoni. The display unfolded across three zones, with each area showcasing carefully staged settings that explored balance through volume, material, and light. Visitors moved through living, dining, and bedroom environments, discovering both new designs and extended collections that […] More
Cleaf celebrated its 50th anniversary at Milan Design Week 2025 with Calling the Future, a concept built around the 1970s Italian telephone box. The project unfolded across three major installations, in the Pirelli HangarBicocca, the company’s CCube showroom, and at Salone del Mobile.Milano. Each space used the phone booth as a metaphor for connection, bridging […] More
Frag steps into Milan Design Week 2025 with a renewed focus on material as method, showcasing new furniture pieces shaped by texture, structure, and surface experimentation. Rooted in over a century of artisanal know-how, the company continues to build on its reputation for craftsmanship and forward-thinking design by introducing a collection shaped by research, practicality, […] More
Salvatori returns to Milan Design Week 2025 with two new offerings: Nagi, a natural stone texture developed with Yabu Pushelberg, and Nereo, a bathroom collection by Elisa Ossino. Presented at the brand’s Via Solferino showroom in the Brera district, the exhibition draws attention to the material and conceptual possibilities of natural stone, inviting visitors to […] More
Bang & Olufsen returned to Milan Design Week 2025 with a concept that reshapes how audio products live in space. The brand launched Beosound Balance Natura, a sculptural speaker built in collaboration with Italian stone expert Antolini. As part of the Atelier Bespoke series, this project places Bang & Olufsen’s design and acoustic precision alongside […] More
Konstantin Grcic brings a new sculptural direction to Kettal with the Kari collection, arriving in April 2025. The designer explores simplicity and adaptability through two sculptural side tables that reflect his functional design philosophy while introducing a new aesthetic rhythm. Grcic crafts the Kari tables as a duo, encouraging users to interact with their forms […] More
Roham Shamekh introduces the Manifestation chair in Gold Bronze at Milan Design Week 2025, marking his first participation in the annual design event. The sculptural chair features in Elevating Objects, a group exhibition curated by the digital platform Deoron. Located at Via Paolo Frisi 3 in Milan’s Porta Venezia district, the exhibition runs from April […] More
For Milan Design Week 2025, Lavazza teams up with Brazilian architect and designer Juliana Lima Vasconcellos to present Source of Pleasure, a large-scale installation that explores coffee through space, material, and sensory cues. Open to the public from April 6 to 13 at Palazzo del Senato, the project offers a new experience of 100% coffee, […] More
After ten years, DRIFT reenters Milan Design Week with Drift Us, an immersive installation developed in partnership with Audi. Set within the courtyard of Portrait Milano Hotel, the project forms part of Audi’s House of Progress, where the brand examines innovation through human-centered experiences. Artists Lonneke Gordijn and Ralph Nauta, founders of DRIFT, bring their […] More
At Salone del Mobile 2025, Moroso invites visitors to reconsider what “normal” means with its new collection Normal / Non-Normal. Located at Via Pontaccio 8/10, the brand transforms its Milan flagship store into a shifting terrain of opposites, where the conventional collides with the unpredictable. Moroso positions normality not as a fixed standard, but as […] More
Poltrona Frau steps into 2025 with The Five Seasons, a collection that invites people to explore their homes through the rhythm of nature and their own emotional perspective. Introduced at the newly reimagined Milan flagship store during Milan Design Week, the concept moves through Spring, Summer, Autumn, Winter, and a Fifth Season, shaped by memory, […] More
Alcova will return to Milan Design Week from April 7 to 13, 2025, reinforcing its presence while continuing to explore new terrain. For its ninth edition, the platform deepens its relationship with Varedo by engaging four architectural sites that differ in scale, atmosphere, and condition. This expanded footprint offers designers a framework to rethink how […] More