Seletti introduces a new wave of collections that reflect its playful, irreverent approach while shifting focus from convention to experimentation. In this latest phase, the brand unveils cross-disciplinary collaborations across art, furniture, and lighting, each offering a fresh interpretation of material, form, and use. These new works redefine how objects occupy space, blurring design with performance, media, and everyday ritual.
Hotel Voyeur: A Lamp, a Screen, a Story
Seletti joins forces with American artist Tracey Snelling for Hotel Voyeur, a hybrid object that functions as both lamp and cinematic display. The design takes the form of a miniature hotel facade, with six windows that loop short films powered by Samsung Galaxy. Visitors can even record their own clips, turning Hotel Voyeur into a customizable experience. Snelling’s architectural storytelling finds new life through Seletti’s object-driven approach, blurring the line between product and personal media.
Superfurniture by Hello Again
The Superfurniture collection extends Seletti’s postmodern vocabulary into new sculptural pieces. Designed by Hello Again, the line features expressive silhouettes and playful geometry across armchairs, stools, high tables, and a square table. The pieces reference 1960s and ’70s Italian radical design while allowing freedom to shape interiors through color and form. Superfurniture keeps visual experimentation alive, offering unconventional options for everyday use.
Magna Grecia Expands with Lighting and Decorative Forms
Building on his earlier work with the brand, Antonio Aricò brings new additions to the Magna Grecia series. Inspired by ancient Southern Italian cities founded by Greek settlers, the collection introduces the Dea lamp and sculptural pieces Sole and Luna. Made from terracotta, these objects channel regional material traditions into contemporary interior design.
Classics on Acid: Diesel Living with Seletti
The collaboration between Diesel Living and Seletti continues with new entries into the Classics on Acid series. Known for its off-kilter porcelain tableware, the line now includes a range of vases that keep the same high-contrast visual language. By bending classical shapes into surreal and saturated forms, the series plays with domestic expectations and flips traditional design codes through irony and exaggeration.
Hybrid One World One Future by CTRLZAK
Studio CTRLZAK adapts its Hybrid concept to lighting with One World One Future, a series that explores cultural connections through ornament and structure. The lamps draw from multiple craft traditions and decorative languages, creating objects that reflect a shared material culture. With this move from tableware to lighting, Hybrid enters a new format while keeping its conceptual clarity intact.
Design Meets Ritual in the Voyeur Café
In Seletti’s garden space, the Voyeur Café, created in collaboration with Italian coffee brand Moak, shifts coffee drinking into a sensory experience. The installation increases the act of pause and observation, with Moak curating blends that match the pace and character of the space. It reinforces Seletti’s drive to transform daily habits into moments of design.
The Longevity Kitchen Connects Wellness and Taste
The Longevity Kitchen, developed in collaboration with The Longevity Suite, offered a nutrition-focused experience during the event. Drawing inspiration from the Blue Zones, regions known for exceptional health and longevity, the kitchen served finger foods designed to promote balanced energy. The offering extended beyond the event through a short-lived national delivery service, adding a temporary wellness component to Seletti’s broader design presentation.
A Note on Milan Design Week
While many of these launches originally appeared during Milan Design Week 2025, they continue to shape Seletti’s creative direction well beyond the event. With collaborations that cross between disciplines and objects that engage both body and eye, Seletti reasserts its place at the edge of product design.
