The latest Belgrade Design Week conference to be held between the 2nd and 9th of June in Belgrade is bringing once again a slew of inspiring names. Get familiar with some of the creatives scheduled to appear:
Friday, June 7th
BDW presents the digital tsars, creators of famous interactive FIAT, Nike and Xbox campaigns, for the first time in Serbia! Learn more about defining crystal clear digital marketing strategies using multi channel marketing from online to offline at BDW’s conference! AKQA’s mantra, “It’s good to be first. It’s better to be good. It’s best to be both”, proved to be a winning formula for this digital agency. Duan Evans is a leading industry creative talent with over fifteen years experience. He has been with AKQA since 2000 working across a hugely diverse range of AKQA clients, creating world renowned work, winning a multitude of international awards, and helping build a creative team that is second-to-none. The agency continues to fly the flag for digital agencies, with innovative and creative work that traditional creative agencies can only dream of.
Friday, June 7th
How to create the best advertising campaign? At the BDW 2013 conference, we’ll have the unique opportunity to learn from a top-10 worldwide ad-agency! Legendary ad-man and TBWA\London’s art director Paul Belford is going to present details from his campaigns for The Economist, Adidas, McDonald’s, Pepsi and many more award winning members of our own popular culture! Find out why the Fast Company magazine placed TBWA 24th on its list of “The World’s 50 Most Innovative Companies” and regards them as “Innovation All-Star”.
Saturday, June 8th
Virgilio Fernandez, one of FIAT CENTRO STILE’s chief designers will speak at the BDW conference! The brand new FIAT 500L is rendering Serbia as its production country known around the world, with keywords such as innovation, design and high production standards coming from Kragujevac, pushing the whole national economy forward. Everybody speaks about the FIAT 500L, but nobody presented the people behind its design. Find out how the CENTRO STILE in Torino created FIAT’s arguably most progressive and fashionable car in history, but certainly the Serbian most important industrial product of the 21st century.
Thursday, June 6th
Did you know that roads can think along with drivers and cars? Holland is already building new roads which are more sustainable, safe and intuitive! Daan Roosegaarde’s ”Smart Highways” are a new interactive concept using interactive lights, smart energy and road signs that adapt to specific traffic situations. Daan Roosegaarde will guide us to the future of transportation, in an important moment for Serbia, finally catching up with plans to build key European highways through our country, but also showcase all other aspects of his award winning innovative body of work.