A new unique and multidisciplinary 1500 m2 space curated by Djaba Diassamidze just opened in Barcelona. Darial is a fashion store, with an interior design objects department, a bookstore, a 70 seats restaurant, a gallery and an atelier. The concept store is carrying more than 100 womenswear and menswear brands like Acne, Courrèges, Dries Van Noten, Haider Ackerman, Jil Sander, JW Anderson, Marni, Maison Margiela, Olivier Theyskens, Pierre Hardy, Proenza Schouler, Raf Simons, The Row, Thom Browne, Yoshi Yamamoto as well as APC, AMI, Bode, Borsalino, Coperni, Etudes, Eytys, Goossens, Isaac Reina, Koché, Linda Farrow, Phipps, Maison Michel, Mykita, Nanushka, Qasimi, Sunnei. The homeware brands include Pierre Chareau, Cire Trudon, Alex Carro, Octaveo, Bang & Olufsen, Muller Van Severen. Discover more after the jump.
On october 8th, experiential retail reaches palatial heights with the opening of Darial, a multidisciplinary new space located on the ground floor of casa tomàs roger, a 19th-century landmark building on Carrer d’Ausiàs Marc in the heart of Barcelona’s vibrant, fast-changing Dreta de l’Eixample neighborhood.
Forward-looking style meets old-school elegance in an environment that is the first of its kind in Barcelona, with an ever-evolving selection of fashion, objects and art presented over 1,500 square meters. the brainchild of founder and creative director Djaba Diassamidze, Darial is conceived like a series of sleek, airy galleries in which various lifestyle categories naturally flow into one another, moving from fashion to art, books to home décor and le léopard, a brasserie- style restaurant that puts a contemporary spin on the classics.
Showcasing a joyful pastiche of eras and references, Darial’s high-ceilinged white-cube halls are embellished with ornate, gold-finish palmtree pillars in an otherwise immaculate series of suites presenting a meticulous edit of fashion and design. exotic decorative features, design masterpieces and graphic cinematic references recall the mood of a glamorous art deco film set — or perhaps Alain Resnais’ new wave classic last year in marienbad. Coromandel screens complement furniture by masters of 20th century design and décor – including pierre chareau, serge roche and pierre paulin – while plush ivory carpets and minimalist oriental arches recall that “darial” means “gate” in old persian. the cristal de roche is the talisman choosed for Darial.
Presented on streamlined, custom-fitted shelves done in black lacquer and mirrors, a curated inventory of rare books and contemporary works reflects the Darial ethos, a compelling confluence of important and influential pieces from across the art, design and fashion worlds, both past and present.
Furniture and design objects by sought-after brands including Muller Van Severen, Impossible Project, Lomography and Bang & Olufsen are interspersed with fashion and accessories by a roster of approximately 100 established and up-and coming brands for women and men, among them Raf Simons, The Row, JW Anderson, Haider Ackerman, Jil Sander, Sacai, Isaac Reina and Mykita. The store’s e-shop will go live in October.
Further bringing this concept to life, a cloister-like gallery space with raw concrete flooring and arcades offers an ideal setting for celebrating art through temporary exhibitions and special-edition collaborations with contemporary artists.
A nod to Visconti’s classic film, the 70-seat Le Léopard features plush 19th-century banquettes in red velvet and ceilings finished in gleaming gold leaf.
A festive modern brasserie, the restaurant serves a market-driven menu based on french, italian and spanish cuisines, with vegan options and classic and natural wines.
Find out more on hwww.darial.com